Maybe you spend the whole day reviewing the best social media strategy to make your customers go crazy about your business and don’t want to stop buying from you, but you haven’t found an effective way to get their attention, then look no further! In Cute Digital Media we want you to break all the schemes and use the best call to action to optimize your social media processes and increase conversion.
Attract your customers and improve your sales with calls to action
Think about all the times you’ve subscribed to different things in your life: Newsletters? A YouTube channel? Spotify? Chances are all of these subscriptions were the result of an effective call to action or CTA. But before we go any further, let’s explain the meaning of Call to Action.
Call to Action means “call to action” and that is the very purpose of its use: to tell a person what is the next step to take on our social networks or website. It is very important to guide our customers through a journey with strategically created CTAs. Think about it: if the text or design of CTAs hadn’t caught your attention or guided you so effectively through the registration process, you might not use so many apps and websites today.
If you pay attention to your surroundings, you will see that every day we are impacted by different calls in different environments.
- “Push”
- “Open”
- “Stop.”
- Or even the green light of a traffic light.
All these signals exist to indicate what we should do in that context or how we should interact with a certain object. In the online environment it is the same. There are several actions we want to be performed, such as signing up for a newsletter, filling out a form, downloading, requesting a quote, taking a free trial of an app, or accessing a link to a blog post, like this one.
The role of the Call to Action is to serve as a bridge to perform an action. It should reflect, in a single call, the value proposition of the offer in question, so so that you don’t run out of ideas and run to put them into practice, here are 16 examples of calls to action.
Examples of attractive call to action for your business
There’s nothing better than being direct and getting your user to speak in the first person when they click on a CTA. These types of CTA phrases are pretty simple, so if you want to apply them just think about what you would say (or say) when you see something online and it really convinces you to want to buy it.
Put in your mind a product or service that you like and think about the phrases you said when you saw it, for example:
- 1. “I want it!”
- 2. “I need it!”
- 3. “Yes, I do want to buy.
- 4. “Give it to me!”
If you offer different services in your company and each one is aimed at different audiences, look for phrases that make it easier (and even fun) to explore your site. Don’t forget to include images or videos that complement the description of your message.
If you want to be direct but with a touch of originality, opt for some call to action examples like these phrases:
- 5. “I’m going…”
- 6. “I want to increase my sales.
- 7. “Here I come!”
Don’t be afraid to innovate! If you consider that your brand or business has particular phrases that can motivate your users, use them. Keeping a friendly and close language with customers is usually a good tactic to keep them from wanting to buy your product or service. This time you’ll have to let your imagination run wild to find the phrases for a CTA that you think will motivate your users:
- 8. “Join the challenge!”
- 9. “Achieve your goals here!”
- 10. “Start your change here.
Create a need in your audience, so that this CTA is effective. You can think of a goal or objective that he or she would be interested in accomplishing. This way, you’re challenging him or her without being too direct or stifling. Think of all the motivational phrases that go through your head when you’re at the gym doing cardio or, if you prefer, be direct and tell your user what he or she could achieve if he or she purchases a product or service from you, for example:
- 11. “I want to increase my sales!”
- 12. “I’m ready to open my ecommerce!” 13 “I deserve to increase my sales!”
- 13. “I deserve to increase my sales!”
If you want to invite a user to take a quiz or any other resource, we recommend being clear in your message. Otherwise, they might think you’re misleading them or they simply won’t know what it’s about and will ignore it. Here the most important thing is that you tell your user what to do from the beginning. Some phrases to achieve this are the following:
- 14. “Free trial begins”.
- 15. “Start a demonstration”.
- 15 “Answer the questionnaire.
Discover the best way to sell
Although call to actions have been used in direct marketing all their lives, they are now more important than ever due to the rise of digital marketing. The web environment allows a great diversity of formats: buttons, banners, pop up. In addition, results can be measured in real time.
For many brands it is still not relevant to have a great reach on social networks or to be able to receive their customers through these platforms, but we must accept that the world has changed. Our most important advice is to pay more attention to everything that happens on your social networks and you’ll see how your business changes.
Start by using these examples of call to action that we have shared with you. You can see that there are many aspects that you can take into account to have a well-crafted CTA and improve the conversion of your website or your social networks. Remember that simple and original is worth 10. If you want your brand to reach the next level, Cute Digital Media has everything you
are looking for to put into practice the best CTAs… Contact us and you will find the key to the importance of this sales strategy. Now that you know these incredible facts tell us, what will be your next call to action?
