In recent years, YouTube has become the main scene of content marketing. From there, a leading platform for video blogging, sharing and marketing is managed. With a large number of visitors per day, there is a potential audience for every posted video. Therefore, if you have ideas in mind for your brand’s YouTube channel, it is vital that you know how to get subscribers on this social network. From Cute Digital Media we share some key aspects to achieve it!
Why is it important to know how to get subscribers on YouTube?
Visiting YouTube has become a daily routine for many people looking to hang out. However, the truth is that this popular social media platform is not only about entertainment. Many users also enter to research, search for video tutorials for educational purposes, and much more.
On the other hand, the statistics reveal some data that will be useful when thinking about how to get subscribers on YouTube:
● More than 2,000 million users access YouTube from their accounts (YouTube, n.d.).
● The millionaire annual revenue of YouTube channels increased by more than 40% year-on-year (YouTube, n.d.). According to Forbes magazine (2018), among them are nine adults and one child who received $ 180.5 million in 2018.
As you can see, there are several reasons why you should increase the effort to understand how to get subscribers on YouTube. Among its most global reasons we have:
● If your goal is to monetize the channel, specific goals are required to generate income. To become a YouTube partner, you must have at least 1,000 subscribers.
● The more subscribers, the higher the YouTube profit levels. For example: prizes, promotional aids, among others.
● If the goal is YouTube Marketing, the emphasis should be on quality and entertaining content. The increase in organic reach, reproduction time and interaction will depend on this.
How to get subscribers on YouTube in an organic and sustained way
1. Create engaging and informative content
This step can be executed as follows:
● Build content around a specific audience.
● Make sure you plan your video script in advance.
● Add attractive images.
● Start your videos with an anchor that engages your audience from the start.
2. Create and post frequently
This action will help increase subscribers. If you go a while without posting, no one will want to subscribe. Posting content more than once a week is estimated to work better than not. That is why it is significant to know this detail. This way you will understand how to get subscribers on YouTube.
3. Optimize your videos
● Use keywords in the title to aid in rankings.
● In the description it is vital to provide all the necessary information, such as keywords, timestamps and links.
● Hashtags will help people find your videos.
● Upload an attractive miniature.
● Add the reminder at the end with the invitation to subscribe.
4. Optimize the channel
This implies improving aspects of your channel:
● Create a preview trailer of what will be found on the channel, the brand, a sample of future videos, and more.
● Design an interesting style. When writing a description, consider SEO. Keep in mind that keywords have a small and significant correlation in search engines.
5. Create high-quality videos
People will take your channel seriously when they see how professional the content is. Some initial ideas to consider are:
● Record in a quiet environment without noise.
● Use good recording and audio equipment.
● Records videos with 1080p or higher than this value.
● Plan the script in advance.
6. Interact with your audience
When you’re planning how to get subscribers on YouTube, you need to incorporate ways to communicate with people. Some ways to do it are:
● Encourage viewers to comment and give feedback.
● Live streaming on YouTube is also a good option.
● Be grateful at the end of the videos if someone took the time to watch and comment.
7. Promote your videos on social media
To start, you can do it with Facebook and Instagram. Then with other platforms. For that:
● When embedding a post, add the YouTube video link.
● In forums and debates you can also participate and include the links.
● Influencers are also an ideal medium for promotion.
Finally, learning how to get subscribers on YouTube will depend on producing good content and optimizing key areas. It is also important to know your audience and post the information they are looking for. And remember that, on many occasions, quality is better than quantity.
But if you still don’t know where to start to grow your YouTube channel, at Cute Digital Media we help you achieve it. Here we have a team of experts ready to achieve great results with your brand. Contact us for your first free consultation!
